Iron Florist unveiling: Alisa of Fleurs Boutique

fleurs boutique events

Four top Washington metropolitan area floral designers go shears to shears in a live design competition at this year’s Flower Mart 2015. This event, named Iron Florist, will be DC’s first ever competition of its kind. Come cheer to help your favorite designer win the Audience Favorite award and see who wins the coveted Iron Florist 2015 title!

Iron Florist • Saturday, May 2 • 11 a.m. • Washington National Cathedral

We had a chance last week to chat with a member of the all-star cast at Iron Florist 2015. Without further ado, we’re excited to present: Alisa Rabinovich of Fleurs Boutique in Arlington, VA.

alisa rabinovich florist

Alisa brings to the table more than a decade of experience in design and visual merchandising, including floral, interior, and fashion experience. According to the designer, after being unsatisfied with the service of larger floral companies during her time managing floral accounts for top law firms and hotels in the Washington, D.C. area, she opened her own business to focus on providing true quality for high-end clientele.

We already know she’ll wow us with her design expertise at Iron Florist this Saturday, but she hopes to learn new techniques from the other competitors and how other people interpret the same materials. According to Alisa: “My designs are inspired by interiors, fashion and nature. I like for my designs look like they just happened to grow that way, in a very avant garde garden.”

We’re looking forward to seeing Alisa among our talented florist contestants and you at Iron Florist on Saturday, May 2. See you Saturday!